Vetle Majgren Uthaug

My name is Vetle, I'm a Norwegian graphic designer based in Oslo. In 2015 I graduated from Kristiania University College, before I started working as a designer at Geelmuyden Kiese. Some recent clients I've worked with include Paleet, NSB, Avinor, Oslo Airport and Aker Brygge.

If you have a project or a collaboration you would like to discuss, please feel free to get in touch.


Visual identity


Skogstad is an outdoor clothing company from the fjords of Western Norway. Their headquarters are based in Innvik along the Nordfjord beach, at the feet of mountain ranges covering the horizon. Skilled craftsmen have made their mark on both the area and local culture for generations. This is where Skogstad's story first started almost 80 years ago. 

Skogstad's new visual identity references their heritage through visualizing the backdrop of the beautiful surroundings where the company was conceived. The symbol and colour palette captures the trinity from the mountains surrounding Skogstad's headquarters. In everything Skogstad does, the trinity concept is further realized—through new clothing lines, colour schemes and product categories.

Photography by Bård Basberg


Branding, print and website


NSR is the Norwegian Ministry of Education's national center for recruitment to science studies and professions. Their goal is to increase recruitment in order to ensure a competitive, equal and sustainable society.

Bertel O. Steen

Annual Report 2017


Annual Report 2016


Bertel O. Steen has been a leader in the car retail industry in Norway for several generations, and has helped shape the automotive sector in Norway for over 100 years. The group is divided into three main segments—Cars, Other Business and Real Estate. Today Bertel O. Steen is one of Norway’s largest service and trading companies.


Visual identity


AET mainly works with sales, equipment and service activities in connection with clean air installations and contamination control for cleanrooms.

Their new identity visualizes AET's role in relation to cleanrooms and contamination control, as well as their responsibility towards clients. By choosing a minimalist approach—the identity breaks away from the visual conventions of the industry, and reflects the intuitive focused design language of contamination controlled environments.


Report about child poverty


A report on the governments strategy against children living in poverty. The report consists of assessments and research, in addition to personal stories from youth with a difficult upbringing.

To emphasize the balance between theory and reality—the design of the report, and the illustrations are reflected by the contrast in the report's content and themes.

Awarded diploma at Visuelt 2018